The Reddit Submission Checklist was originally created for the @Ghost Influence (community) community.

Checklist

—leverage the appropriate medium

match your objectives with the appropriate medium
- use a photo post when seeking — impressions, exposure, awareness
- use a text post when seeking — engagement, connections, relationships
- use a link post when seeking — email signups, contact requests, social shares —submit to the most appropriate subreddit
identify the appropriate subreddit for the content being submitted
focus on smaller subreddits (5K+ subscribers) to increase relevancy
use the ‘top’ submissions to evaluate the voice of the community —make strategic investments
research submission ideas before investing the time and money to produce them
use your research to educate the development of more effective content —create a binary response
create a message in a native voice that evokes a binary response —post at an optimum time
look up your intended subreddit in the explorer to find the optimum time for submission
if not included in the explorer, make your submission between 9AM and 1PM PST —follow each subreddit’s rules
read the rules of the subreddit every time you got to submit — regardless of familiarity

Contexts