Lia Figueredo is a Co-Founder and Principal & Chief Strategy Officer at DEFY Agency whose clients include Budweiser, Bud Light, Stella Artois, and Beck’s. She began her career in the editorial department of Ocean Drive Magazine, then moved on to oversee ad campaigns at Miami New Times, serve as the Marketing Director of various travel publications. After this, she launched her first advertising agency and creative studio, Milk Media Co., which serviced clients including Pepsi, Goldman Properties, Pincho Factory, and other notable local brands. [2]

Figueredo lives in South Beach with her husband, schnauzer, and tabby cat. She has an extensive skill set spanning graphic design, art direction, event production, postmodern literature, and a little electric guitar. [3]

Lia was introduced to us by 📝Jaclyn Marshall and is speaking at 📝Confluencer Con 2021.

Syncs

• 1] [Lia Figueredo, linkedin.com

Contexts

• 2] [Lia Figueredo, creativemornings.com
• 3] [Lia Figueredo, metro1.com