Andy Schneider is the Global Head of Scaled Creative at Reddit, Inc., based in the San Francisco Bay Area. In this role, he leads Reddit’s scaled creative function, working with advertisers to develop ads that fit authentically within Reddit’s diverse communities. His approach emphasizes intention, authenticity, and value — ensuring ad creative drives meaningful engagement and brand affinity rather than disrupting community experience. Schneider has been a prominent face of Reddit’s advertiser education efforts, appearing in the Reddit For Business video series and at industry events focused on the future of community-based advertising.

Contexts

• 🏷️#employee-at-reddit
• 🏷️#reddit-marketing (See: KarmaLab)