All memos tagged #lifestyle-brand

Lifestyle Brand refers to a brand that embodies the values, aspirations, interests, attitudes, and opinions of a defined group or culture for marketing purposes. Rather than leading with product...

Shit that Glows is a lifestyle-brand nd aggregate shopping platform focused on illuminated products such as fiber-optic hoodies. It originated following the purchase of a glowing hoodie, which led...

Masters of Irreverence was a Lifestyle Brand and the byproduct of a inebriated-idea that was created as a living experiment in Experiential Ecommerce; the practice of utilizing an entertaining online...

Fuck GallowBoob was originally intended as a self-satire, Lifestyle Brand that would—by leveraging the hate of the haters—enable GallowBoob, the most prolific Redditor, to transition his alias into...

Delicate Estateswas a Lifestyle Brand co-founded by designer Courtney Bowditch and copyrighter Liza Behles. Their stickers eliminate the need for gifting wine and a greeting card by making the wine...

Cards Against Humanity is a Direct to Consumer (DTC)Lifestyle Brand that kickstarted their "card game for horrible people" and later cultivated an ethos based entirely on the cheeky abuse of their...

Chubbies is a venture-backed, Direct to Consumer (DTC)Lifestyle Brand selling short shorts. I was first introduced to Chubbies by Joey Spanjers and was quickly enamored with their Meticulously...

Spiritual Gangster is a lifestyle-brand. Syncs Spiritual Gangster, spiritualgangster.com

Nerd Fitness is a lifestyle-brand founded by Steve Kamb. The website, as explained by Kamb, was created after he'd received the advice to "combine two things he loved." References Nerd Fitness,...

Holstee is a lifestyle-brand that shares "inspiration and tools to help you live mindfully." They are most know for The Holstee Manifesto. More coming soon. Holstee was co-founded by brothers, Mike...

Deviant Startup was an ecommerce-store and lifestyle-brand designed to reject norms in the startup ecosystem. The project has been shut down, but the product line exists elsewhere. Contexts...

Startup Vitamins is a lifestyle-brand founded by the Draugiem Group, the creators of Printful, as a case study to highlight the power and simplicity of their on-demand printing, warehousing, and...

Spiritual Bro is a lifestyle-brand and creator of Spirit Check, a browser-based, writing assistant the brings spiritual guidance into the modern age by enabling a more conscious process of...

Covered in Children is coming-soon. To clarify, I am not presently covered in children. I'm, um, holding this domain for a friend. The catalyst for the purchase of this domain was a comment on my...

Hammies Shorts is a lifestyle-brand founded by Grant Nestor to reinvigorate the corduroy shorts that were popularized in the late 1960s by surf and skate communities in Southern California. The...